115: Never spend your Friday night alone again...
TL;DR: Machine learning in email marketing uses algorithms to personalize content, optimize send times, and predict customer behavior — driving higher.
Something’s been throwing marketers for a loop lately. (Eye-roll level pun very much intended.).
Every January, I sit down to write my predictions for the year ahead in social media and consumer behavior.
It’s a marketer’s dream: Hosting a sold-out event for 10k attendees. That brands are begging to be a part of.
Email marketing analytics have evolved far beyond open rates and click-throughs.
AI usage is on the rise, especially in marketing.
When B2B SaaS companies decide to migrate from legacy CRM systems, one of their biggest concerns isn‘t just moving data—it’s ensuring their existing marketing.
114: Your life, your rules, your kingdom...
If there’s one thing I’ve learned in years as a marketer, it’s that understanding the key distinctions of content marketing versus inbound marketing can.