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Mo Reza Ali

Operator notes on growth, analytics, and automation for B2B teams.

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2025 235

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Featured image of post Calm: The Underrated Capability Every Leader Needs Now
Marketing

Calm: The Underrated Capability Every Leader Needs Now

Chris Gash As companies push for greater productivity, an uncomfortable truth is emerging: Many employees no longer have the capacity to keep up.

Dec 30, 2025
5 minute read
Featured image of post The Top Five MIT SMR Videos of 2025
AI

The Top Five MIT SMR Videos of 2025

Our most-watched video of the year took on a tough topic: the hype surrounding artificial intelligence.

Dec 29, 2025
5 minute read
Featured image of post What we learned building SalesBot — HubSpot’s AI-powered chatbot se...
AI Marketing Sales

What we learned building SalesBot — HubSpot’s AI-powered chatbot se...

When I first joined HubSpot’s Conversational Marketing team, most of our website chat volume was handled by humans.

Dec 29, 2025
4 minute read
Featured image of post 2025 Year In Review: 15k Subscribers + AMA + Giveaway
Marketing

2025 Year In Review: 15k Subscribers + AMA + Giveaway

125: It is that time of the year again.

Dec 27, 2025
5 minute read
Featured image of post Automated email segmentation: Setting up for better targeting
Marketing

Automated email segmentation: Setting up for better targeting

Automated email segmentation uses dynamic rules and real-time data to group contacts automatically, eliminating manual list updates while boosting campaign.

Dec 26, 2025
4 minute read
Featured image of post AEO Changes What Content Must Do: Help Buyers Decide
AI

AEO Changes What Content Must Do: Help Buyers Decide

Most marketers understand that buyer behavior has changed.

Dec 24, 2025
4 minute read
Featured image of post The Future of Social Media Trends in 2026
Technology

The Future of Social Media Trends in 2026

Social media evolves fast. What’s trending today could be outdated by next month. Brands that don’t adapt risk getting left behind.

Dec 23, 2025
5 minute read
Featured image of post Five Practices That Make the CMO–CPO Partnership Work
Marketing

Five Practices That Make the CMO–CPO Partnership Work

B2B C‑suite leaders face intense pressure to deliver growth amid economic uncertainty and shifting buyer behaviors, yet many still treat product–marketing.

Dec 23, 2025
5 minute read
Featured image of post Three Steps Toward Fairer Talent Management
Management

Three Steps Toward Fairer Talent Management

Carolyn Geason-Beissel/MIT SMR Getty Images Despite decades of effort to improve diversity, most organizations continue to struggle with ensuring fairness in.

Dec 23, 2025
4 minute read
Featured image of post Top 7 use cases for AI personalization in marketing
AI Marketing

Top 7 use cases for AI personalization in marketing

As a marketer and consumer, few can explain the impact of AI personalization quite like yours truly.

Dec 23, 2025
5 minute read
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© 2020–2025 Mo Reza Ali
Operator-grade strategy with disciplined, data-compliant execution.